For short web games, which is what I mostly play on Itch.io, stories aren't really necessary.
For longer games, they're often story driven and the story is an integral part of the game.
I agree with hechelion. Give players the option to skip the story. Those that enjoy stories can read it, those that don't enjoy stories can skip it.
Thing I find annoying - which are personal preferences:
- Spoken narrative that I can't mute - I will mute the game in those cases. Because it interferes with my background music. (I turn off game music 100% of the time and listen to my own music.)
- Typewriter text - one letter or word at a time. It's NEVER at the right speed for everyone and more often than not too slow. Let me read at my own speed.






































































