Hi there! i've been a developer for a fair bit of time, but I've never really had a lot of luck with the marketing/publicity half of it.
Obviously the best method is probably to actually reach out to someone, but that's not really in the cards for me right now so I would like some advice.
If your game has indirectly gotten playthroughs on YouTube, what factors do you think contributed? Who played it and are they very open to playing smaller, less popular games? Really anything you know could help. I'm just trying to learn and apply so I can become not just a better developer, but a better advertiser.