For myself I think if I was a customer I'd like having the option especially if, as my plan is, for the discount offered to be exclusive (at least for quite a while). As long as its a one - off I can't see it annoying anyone.
As anyone who's ever bought anything online will know, the bombardment from some online retailers is pretty relentless! I wouldn't want to be mailing several times about it like they do, that WOULD be annoying.
If the customer is also "following" you, (that is to say, "has subscribed" to your account) I think it's ok.
If the customer is NOT following you, I think they don't want to be contacted.
The problem is that the email adresses currently listed in the payout section do not mention "IF" the customer is following you or not. I think this information could be interesting without saying directly their plain username.
