itch.io

if your game wont appear at chinese official platforms, u will never be ban by chinese law, thats fake news.

it's not a exception, we even have some websites to recommand english games with chinese translations, and u can find some not famous games become famous in china cuz they made chinese translations. AND if ur games are not famous at all, only making chinese translation wont change anything, the point is game itself, and yeah with chinese translation.

check all true news on TikTok, i know eng people can find chinese true news ezly on Tiktok before

Due to some complex words, I have to use a translator to communicate with you about the following sentences: You think the Chinese market cannot be entered, so you don't do Chinese translation, but the fact is that many people cannot successfully enter the Chinese market because they haven't done Chinese translation, which is the reason.

Moreover, the Chinese market is not only the Chinese Mainland market, but also the Hong Kong, Macao, Taiwan and overseas Chinese. It is almost impossible for the game you mentioned to be prohibited by law, and as far as I know, only a few large-scale commercial games are prohibited because they are too bloody, violent or contain cult content. If your game is a normal leisure game or an ordinary competitive game, you don't need to worry about this at all, and the premise of all this is that your game is tried to be released on the official game platform in China (this is almost impossible for independent developers like you, because the platform will require you to have a Chinese citizen ID card to prove your identity as a developer)

Modern game engines have already developed native Chinese font solutions, with no technical barriers. The Chinese pixel font you mentioned has long had mature solutions in many pixel games, such as Minecraft.

Moreover, foreign games with Simplified Chinese do not participate in domestic censorship in China. And in the situations where you mentioned being prohibited by law, the vast majority of cases of illegal bans are not rooted in Chinese translations.

And I think this is a business fact that everyone should be aware of: if you don't localize, it's basically equivalent to completely giving up on this market. This fact was not proposed by me, but by commercial studios that developed masterpieces such as The Witcher III and Cyberpunk 2077.

I believe that the core value of localized translation has never been to "make games explode overnight", but to steadily improve basic business data. If you are unwilling to do even the initial localization translation, how can you make Chinese people willing to play your game?

Moreover, having Chinese for free games will greatly enhance community activity, and active players are the core source of paid content in the future. To seize the Chinese market for similar games, local translation is almost necessary.

And I also noticed an interesting point: some games are willing to do localization translation for dozens of small languages, but still unwilling to do localization translation for Chinese. If it is to make games popular and make money, shouldn't we do Chinese translation and enter the Chinese market?