Thanks again for your great post buddy :)
Well tags are very important and sadly I'm not using them correctly. But your explanation makes the problem (and the solution) easier to understand.
I place both rogue-like/lite tags because as you said, most people don't differentiate between the two and often search one instead for the other.
Main tags don't offer that much variety to choose from (and that's reasonable), but I thought Strategy was the best fitting. I think checking Blue Prince's tags is a good idea if I want that game's player base to follow my game too.