Hey, we made a little game around a year ago, and have a CTR around 38% and I asked myself: Is this much? Is this okay? How can I improve it for future games? I also want to provide some context: It's a free/pay what you want game - I think a price barrier changes the CTR extremely.
Thank you very much in advance for your answers :)
PS: Thanks for moving the topic to the right category, I was unsure where it could fit