I have a published Itch store page (though not indexed yet), and I just completed (but didn't publish) my Steam store page. The one reason I'm holding back is that I'm still working on my trailer, though it may take a while. I'm eager to publish my Steam page so I can have more time to get more of those sweet sweet wishlists, but without a trailer I fear that maybe it might not make the first impression that I'm aiming for. So in your opinions, what would be best:

a) Publish your store page ASAP for maximum wishlist time then upload trailer as soon as it's complete.

b) Wait for the trailer to be done then publish your store page.

In my opinion, I usually don't look at trailers, instead, I look at the description! :D I don't judge books or games by covers, lol. So you can publish your Steam page right now if you want, some people like me might not notice if you don't have one. This is just me speaking, I don't know if it is more common for people to look at trailers or not but yeah!