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How do I know if my game is priced correctly?

A topic by davidonionball created Mar 12, 2021 Views: 344 Replies: 4
Viewing posts 1 to 3
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I put my game on sale a few days ago. It's priced at $1. I've only had a few sales so far, but one person tipped $2. 

How do I know if I've got my game priced right? I know that the payment providers take a cut, and itch.io also takes their cut, and then there's tax too, so I won't get much from a $1 sale. 

I know that if I increase the price, it'll make the payment provider's cut proportionally less, but I'm also worried that charging too much will dissuade people - especially as my game isn't technically finished yet (it's got an ongoing story). 

Or is $1 too cheap - like does it make it look like the game is so bad that people won't pay more? Omg this is a minefield :-D

Moderator (1 edit)

Yes, it is (edit: a minefield I mean), but a rule of thumb can help: the difference between free and $1 is perceived as much bigger than between $1 and $2. It's just how human psychology works. If you decided to set a minimum price, you might as well own it and make it a decent price. Then again if you're already making sales at the current price point, guess it's a good pick. If unsure, you can try a reverse sale later, and see what happens.

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Omg a "reverse sale"? Such a thing exists? Madness!

If I see a price point of $1 I immediately think of yard sales and dollar stores.

Haha exactly! Maybe I should increase it!