You need a community built.
This is coming from a guy who has seen shit rise, fall and is attempting to get his own card game moving...
A following isn't enough, you need a community to stick with you THINK and THIN.... Or at least through the rough years of your project. Unless you make something phenomenal like Cave Story, Undertale, Five Nights at Freddies or something that beat's and plays to the hearts and souls of those in search of anything that CLICKS with them; you are gonna need to build a community from the ground up like I'm doing already.
Post your project around beyond the forums here; over on X/Twitter, a user going by 'MagicNipple' is creating a kick ass looking game he's code-named 'That Damn Fox' and it looks Damn Impressive. Platforming with GUNS! The guy is having to even troubleshoot everything, seeking help from other users on troubleshooting alone and I'm already pumped with what he has made.
Same Goes for Blast Cat 3D before their big Demo which I already beat and am waiting PATIENTLY for the big release, Waiting on Atlyss to finish as it's in Early Access, but the 3D Platformer with MMORPG Mechanics is beautifully done and worth playing and that community is growing faster than mine....
KickStarters live and die on their communities and what they build already. You either have people who want to play in the know or you got nothing and will flop harder than modern Bungie "Marathon" or MeecroSlops 'Halo.'