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With your price structure, there seems to be only one strategy.  The smallest units are the most efficient, so you'd keep spamming the one button.

Perhaps vary the pricing to make higher units most efficient or have units cost more the more are out on the map

(+2)

Actually if you use the middle value dwarf (50g) you can earn 90 g if you time it right, meaning if it kills 4 green and then one purple goblin. 

Taking damage from previous fights does not reduce the attack points, so strategy like that can be used.

Nice!  That does add an element of strategy.  Thanks for the tip!