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I finally managed to buy a book. Just set the billing address to my current country.

But, hey, itch.io, this is really WEIRD. Its 21th century now and people could live and travel abroad freely. Open borders, don't close them. Especially the digital ones. I really really don't understand this

i believe its just to comply with tax laws in different countries. europe recently changed to pay-at-origin-of-buyer rather than seller, for example, so they need to know where you are to figure out where to send the sales tax.