I liked how spaces you could interact with lit up slightly when you stop by them. It's particularly helpful when there are spaces on either side of the road you can interact with. I enjoyed the little animations when you passed by certain buildings. It was a nice little touch. The buses and cars were also a really nice addition. It encouraged me to plan out my walking path more, as well as where I wanted to put the bus stops and parking lots.
On my first play, I could rally an empty space and it returned null. I had gone through two campaign days before I acknowledged that I could rally an empty space. The space I rallied on was a completely unused space. It does seem to be time based, as it didn't pop up until after the second campaign day on my second playthrough when I was actively watching for it. On my second playthrough, I reclaimed a space during the second campaign day and built a new building on it which I didn't do on my first playthrough.
Sometimes it seemed like you could rally house on campaign day, other times it seemed like you couldn't. I think it might have to do with whether or not a family has moved in, but I'm not 100% sure.
I put a police station in the spot with only one road behind a gateway, and the police car stayed stuck behind the gate. I had to create a second police station to have the police deal with robbers.
I find the ratings to still be a little confusing. I understand the basic idea behind it, build certain buildings to increase different rating which lets you build new buildings. But I'm still not sure if I'm fully grasping how it works.
I clicked on the support bar after losing, and it popped up the info behind the "You Lose" screen. After that, clicking on "Main Menu" didn't bring me back to the menu. I could click on the "X" on the pop-up info and it would close, but I still couldn't return to the menu clicking on the "Main Menu" button.
On my second playthrough, I made it to the point where there was a building in every spot. I wasn't really sure what to do while waiting for the next campaign day. I made sure to rally all the buildings that I could, but then it felt I just needed to wait around until time passed.
I brought a large crowd to BigRealty's HQ but didn't beat them. I didn't get rid of all their other builds at that point, so I'm not sure if that was the reason. Reclaiming their buildings isn't super clear, and may need more mention in the tutorial. After having reclaiming all their buildings, and bringing a crowd of over 100, I still wasn't able to beat them. Here's a screenshot for what my game looked like on that campaign day.
Overall, I think the game is moving in the right direction. Even with things I wasn't as sure of, I still found the game to be fun to play.