Hey hope you guys are doing good.

I completed my first game I aimed for Steam however then I realize that I was playing games on Itch.io quite often and my game looks perfect fit for itch.io community. Thus I also uploaded my game to itch.io. However I'm not sure how to promote it. Because in steam when I made the game live it gets visibility by itself how things work in itch.io? Also in steam there are curators which helps a lot too what about here? Can someone guide me I try to look for manuals of itch.ip but couldn't find much.

Thanks for the help.