Hey everyone! My name’s Eric, and I’m a TTRPG enthusiast and digital marketer. Last year, I ran a successful Black Friday campaign with Absolute Tabletop, which brought in solid sales and helped boost visibility for some fantastic indie creators. This year, I’m looking to bring together a handful of talented TTRPG creators for a similar holiday bundle.
Here’s the idea:
🔹 You contribute a PDF or digital TTRPG content for the bundle (RPGs, 5e content, anything in the space) and in return you’ll get a cut of net revenue and all of the email addresses of everyone who buys the bundle. This will be a deep discount bundle, so we won't be making a fortune, but you’re gaining a highly targeted audience who already loves TTRPGs and are likely interested in supporting your work.
🔹 I’ll be covering the ad spend, campaign setup, landing page design, and marketing (plus some creative hustle!) to drive sales. You don't pay a penny to participate, I am assuming all of the risk. I’ll take a portion of the bundle revenue to cover my costs, but beyond that, it’s all about bringing our work to a larger audience.
🔹 Last year’s campaign proved that people love getting a collection of awesome content for a great price, and creators benefit from pooling audiences. You’ll not only get in front of more eyes but also connect with buyers who actively support the indie TTRPG scene.
🔹 This would be a limited-time bundle offered at a discounted rate for Black Friday and the holidays. The goal is to make it as low-lift for you as possible—just send over your PDF and some cover art for promo materials and I’ll handle the rest. Again, this is NOT designed to generate thousands of dollars, but to make a small profit, gain exposure, and build your marketing list.
If you're interested please comment here or DM me a link to your work! Looking forward to seeing if we can get some magic going this Black Friday! 🧙♂️🔥