My Windows app requires an installer. I know this is not ideal, but my setup file is able to provide file association, among other things. I DO allow the user to pick a file location rather than mandating the "Program Files" directory, as well as making the creation of a desktop shortcut optional.

I tried uploading the installable with Butler, but the download experience is now quite confused. The setup executable is installed as if it were the program itself in the Start Menu.

I deleted the Butler upload, and did a manual upload of the setup file. But now, when downloading, the itch app continues to try and install the setup file rather than simply downloading it to, say, the Downloads directory.

At this point I would like to change things so the following occurs:
> download goes to the Downloads directory, or a directory of the user's choosing, without being included in the Start Menu
> [would be nice] ability to designate a version
> [would be nice] ability to announce update to users with previous versions.

What do I have to do to achieve this?