itch.io

By the way, Chinese players also use QQ and WeChat, so if you have the ability, it's best to register one, create a group, and share the group number. Chinese players will join and discuss game content when they see it

Step 1: Crossing the Cultural Divide - Basic Preparation Work

High quality localization: Simplified Chinese support is the absolute threshold for entering the Chinese market, with 33.7% of users on Steam setting Simplified Chinese as their preferred language. High quality localization is not limited to in-game text, but also includes Steam store pages, in-game announcements, and all marketing materials.

You can look for a translation and localization team to solve this problem.

Step 2: Ignite Word of Mouth - Content Marketing and Community Operations

Most Chinese players do not frequently use Discord, X, etc. Therefore, it is very important to establish official community positions on mainstream platforms, including Bilibili (the gathering place of core players), Chinese version of Tiktok (short video announcement), Weibo (information release), and develop differentiated content strategies.

Chinese players usually watch interesting videos before purchasing games to play with friends, so I suggest creating a media package for players to watch.

Of course, players will also comment on what they need and provide bug feedback under your video.

Tomorrow I may roll out more detailed teaching, please stay tuned

Thank you for your suggestion, I will consider doing it. Perhaps promotion services are also like a game, hahaha, just a metaphor.

Yes, I'm doing my best. However, there may still be a lack of trust. I just want to introduce how to promote it currently. As for those who really want to cooperate, they still have to wait for a while, haha.

Okay, do you have any suggestions? By the way, your resource pack looks very suitable for pixel casual multiplayer games.

I'm just sharing my experience for free. If you really need more support, paying is normal, my friend. No one would do useless work, am I right?

I noticed that my previous post was hidden, and someone suggested that I should share some content first

Hi everyone. I am Dave. As a new poster, I have watched many great multiplayer games.

This time I want to teach everyone how to promote your independent cooperative games in China.

1.The first point is that in order for everyone to see your game, there is no doubt that you need to publish your game information on various platforms, such as the most well-known Steam. In recent years, Chinese players have become increasingly active, and China is a good market

2.The second point is about community operation. You know, a good game must have a good operation and community.

Chinese players are very concerned about this because the community is a place for players to confide in, and it can provide feedback on game bugs and gameplay content that bring players a sense of experience.

But I know many people don't know how to operate their own gaming communities in various communities in China, so I suggest hiring someone who understands games and communities, which is often more convenient, haha. I know this may seem like a self recommendation, but I do understand quite well.

3. The third point is about the promotion of games in China. Chinese players usually watch interesting game videos on Bilibili, Little Black Box and Tiktok before experiencing the game. Chinese players enjoy watching well-known hosts try out games and then purchase them with their friends.

Therefore, I suggest that you can collaborate with the host or hire someone to write game recommendations and strategy posts on your behalf. If you really don't know how to do it, I can do it for you.

This is the promotion experience I bring to everyone. If you are really interested, please feel free to contact me.

Okay, thank you for your suggestion！I will improve my profile. However, I also believe that multiplayer cooperative games will be more popular in the Chinese market, as many people enjoy playing online with friends. Therefore, my next plan is to explore more online games in the community and share how I promote them

I'm sorry, friend. As this is my first time posting on this website, I'm not sure what to say. What I can offer is to promote your game in China, such as collaborating with well-known streamers, testing your game, and writing a detailed game guide recommendation for your game on well-known platforms.

Hi, everyone, I'm Dave. This is my first time registering and posting on this website. I've seen many excellent indie games, and I think they have great potential.

So I'm wondering if you all have enough confidence to make a breakthrough in the Chinese market? Recently, more and more independent games have become popular in China and achieved good sales results. Chinese players have high entertainment demands for collaborative games, such as PEAK, Burglin' Gnomes, and Goose Goose Duck.

Despite some games having been released for several years, their online player counts remain impressive.

I think perhaps you all have sufficient strength to grab a share of the Chinese market. If you are willing, I can provide you with an opportunity to make your mark in China. Please contact me for more details!