Out of curiousity: Was this changing the analytics (page requests or gameplays) for your games page? I can imagine itch.io start page has a lot of traffic and it should change the visits traffic for your game quite significantly for a certain period.
Actually I didn't see it myself on the start page, I think the game suggestions change frequently, so it wasn't there for long time or not for everybody. But can't really say how it works
