Indie game storeFree gamesFun gamesHorror games
Game developmentAssetsComics

you only get the new game + option when your 30 minutes are up. You're taken to a save screen where you save your game, and then the "load" option in the save menu is replaced with "new game +" for that one save. Dying in battle doesn't trigger this option.

Oh that makes more sense...seems it may require more of a time commitment than I first figured. Thanks.