To be fair, I try to have some humility when I assess things like this, because I don't run vast multi-million dollar companies. I can only apply common sense as best I can. But in this case, I can't see any rational motivation for nuking their own brand and products like this. The negatives column is huge, and the positives is almost non-existent. They destroy the good will of the community, the community itself, the value of their own products, and in return they...get to consolidate their forums a little? Again, I am FAR from an accomplished business person, but I'm gonna go out on a limb here and say that if GGG can't afford to keep a minimal traffic 2007-style forum online INDEFINITELY, they're probably not going to be solvent for much longer.