Ok, but if I can keep doing the match-3 indefinitely, then whats the point? There is no lose-condition. It's not a game, it's a toy.
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Thanks for the feedback, you're making a very valid point.
My original goal was to keep the experience low-pressure and more casual, without making players feel stressed all the time.
But you're right that the tradeoff in the current build is that the goals are still not clear enough, and the win/lose tension isn't strong enough yet.
That's something I'll be focusing on improving next. Thanks for being direct about it.