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(+1)

It's actually the fault of both Mastercard/Visa/Stripe as will as OSA and Collective Shout. They are the ones ultimately making the decisions and no where is safe as long as they have a say in what sites sell. 

People have been posting a lot of helpful links and phone numbers to call in other discussions but I will add a couple here:

UK petition to repeal OSA: https://petition.parliament.uk/petitions/722903

US ACLU petition against Mastercard: https://action.aclu.org/petition/mastercard-sex-work-work-end-your-unjust-policy

If you call Mastercard, Visa, and/or Stripe: be polite but assert that you will not do e-mail. They want you to do emails right now so they can easily filter and ignore them. Calling hits them the most. Here is a Bluesky thread from someone that worked at a call center. 

(+1)

I do understand that it is these companies however itch.io chose to bend the knee to them so we will be taking our business elsewhere.

(+3)

The thing is, there really isn't an "elsewhere". This is a large scale targeting. Even if you found someplace it's highly likely it's either already gotten hit by OSA or will be hit by Mastercard/Visa. It's why focusing on Itch itself gets nowhere.

(+2)

We're choosing to not support those who bend the knee. We will be instead be moving to something of our own. We do not care for those who bend to the will of those who claim supposed "moral" intention while trying to shove those they do not like for no or little reason into the abyss again. (this was written after I the writer calmed down): We do not care if Itch wants to ban content without warning and comply to demands then we will not support them.

(+2)

I respect your decision on this matter but I feel the larger picture is being lost. If Itch did not "bend the knee" then the whole site would have been taken down and more livelihoods would have been at stake. There are creators on this site that very much rely on Itch for money. Those that run Itch do not want this to happen and have even posted petitions and where to focus on to help out in this situation. 

Also fighting the UK government is a pretty big call for an indie game site.