The tags do help slightly, but in my personal experience, the number one top contributing driver of visits is from being at the top of most recent due to the impressions and visits, and then the visits from most recent would push it into new and popular
Other people might have different results depending on genre/theme or simply different luck or unexplained algorithm behavior, I believe it is not deterministic, I am explaining this has been what worked for two of my games in the past and what I am familiar with, and my capacity is to learn from my experience