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Fun game!

The gameplay of sorting friend from fake is satisfying. Getting better at it and sorting more e-mails more quickly feels rewarding.
The sound design gives a great, optimistic feeling, and the e-mails are uplifting. It's a cozy game that dips its chip in old computer nostalgia.

I wish there was a proper ending. I bought everything in the shop expecting that to do something, but nothing happened.

Telling authentic from spam feels a little off when I keep seeing the same personal letters over and over. It makes everything feel like spam.
The same events happen over and over, and the humor of each individual email drops off a lot. A formal ending would help the player not run the game's content dry.
As-is, it feels like it's saying
"Is there more content? I dunno. See for yourself ;)"
[15 minutes later]
"The answer is 'no'. Go away :)"

I feel like the player should have a little more control over what happens story-wise. For example, I'd be happy to get docked a little bit of money to prevent that kid from getting grounded.
This is the kind of control I was expecting from the send-or-spam premise. The questions of "do I let companies' spam go through?" and "should I let aliens take over the planet?" are asked, but the player doesn't get to answer them - it's left to "do what your job tells you, your individual impact doesn't matter."

That said, the writing of the individual e-mails is very charming the first time through, and it's fun to piece together the individual lives of each person. More e-mails, more characters, and more interconnected world moments would really make the game shine.

Moral of the story: make an ending! I feel so unfulfilled from this game petering off. Give us a solid 6-foot plank, not an 8-foot with 2 feet of shattered edge. Trim that 2 feet of rubbish off.