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By following good visual design principles, designers can create a good looking UI that makes users feel good.

Having a range of elements of different sizes not only creates variety in your layout, but also establishes a visual hierarchy on the page. Make sure that the most important aspects of the design are highlighted to the greatest extent possible. When proportionality is used properly and the right elements are emphasized, the user can easily parse visual content and know how to use it.

Graphics that use good visual design principles can improve user engagement and usability.