It appears that you are on a 32bit system (e.g. old Win7). The starter itself only supports 64 bit.
You should still get it to run with those steps:
1) Open invokeai_standalone/invokeai/invokai in a text editor (e.g. "Editor")
2) In the lines --outdir="" etc add the paths that you want to use. E.g. --outdir="E:/invokeai_standalone/outputs/"
3) You can disable the nsfw filter by removing the last line (--nsfw_checker)
4) Save the file
5) Double click invokeai_standalone/helper.bat