Thanks for Feedback! The "End = New Beggining" Theme is used in two different elements of the gameplay:
1. After Episode 1's climax, Protagonist gets killed and resurrected in a different world with different rules & laws (Episode 2, double jumping & unlocked camera);
2. The End Portal of each level of Episode 2 (except for E2M3 due to time constraints, will be included in Post-Jam Edition) Begins a whole "new" segment of the level (race back to the Start in order to not get killed).
I don't think the text should appear twice, but I'll look into that. We're Glad that You've enjoyed it! :D