I built my game and, without doing any advertising, it attracted thousands of players. Later, I had to shut it down due to technical issues. I've now reopened it, but it seems all of my previous players are gone.
I'm curious whether new players will eventually discover and start playing again. More generally, I'd like to understand what causes players to come to a game, what makes them stay, and why they leave. How do games naturally gain and lose players over time, especially when there hasn't been any advertising?