I'm not very far into it, but I have to share that I keep bouncing between I'm very uncomfortable, and fits of laughter every time I see a fake brand. It does not help that I don't like horror games or horror things because I'm a pansy, and it's 1 am.
Anyway, just thought someone would get a kick out of that. Also, I am liking it so far. I'm scared, and I want to stop, but it's well made.