It's pretty neat. The game reminds me less of Neopets and more of a game I beta tested a few years ago that I can't locate anymore (not that I remember the name). There's not much to do yet (I can't exactly figure out where to get breeding potions), and explore is a little laggy, but I've got hopes for it. The art's really nice on the NPCs and pets!
Unfortunately can't use the bundle pet that's sitting in my inventory, but it's a neat looking game regardless.