I enjoyed the horror elements of the game and I liked the sound design. However, a majority of the actions taken by the main character are just not believable, especially when it's by a woman who's suffered past abuse.
Criticisms:
This person should recognize a dangerous situation. Why the hell would she go shopping in the dead of night when told repeatedly that people have been going missing in that area? Another issue is during the gas station scene, why wouldn't she wait for the police where it is, presumably, safer than doing even more wandering in the dark to get to her car?
I understand these are all liberties taken to create the horror of the situation. But to me, it is just so unbelievable as to remove any of the tension from the game.