What is the max amount of transformation points you can get, and how?
Currently, there are 15 transformation points in the free version, and the best way to find out how to get them is by watching the walkthrough in the social section of this page.
It just seems that one transformation point is missing from the walkthrough: on the 2nd day, if you choose "Brush your hair again" as your first choice, you’ll get 1 transformation point.