Hi, I'm an active player of the game, you've probably seen me around in the ideas/bugs threads. I have a pretty good grasp on most of the game, but it's these points that have me stumped:
Buzz
I know you need to maintain over a certain level of buzz to not lose fans, but is there benefit to having high buzz? (Enough to warrant the Fake Scandal marketing bonus?)
Demographics and Sales
When making your single, the genre choices affect the percentage under each demographic. I know that obviously green=better than having red, but since these numbers can turn negative, I'm curious as to what they mean? Does the percentage indicate the ratio of the people in the casual/hardcore, female/male, and teen/YA/adult blocks that will buy your single? Or the change in ratios from the previous single?
Thanks!