Since I decided not to have an official crowdfunding on Indiegogo, this is sort of a crowdfunding-lite, just an excuse to promote early sales and have a nice visible goal for me to try to reach with my poor marketing skills.
This sale will end as soon as I get the first public (beta) release published so there shouldn't be much of a wait period. The price will go up at that point, and again when I reach 1.0 (with possibly a few increases in between as I get closer as I fix bugs and/or add features).
Anything beyond that is still very much up in the air and I'll decide based on how things go.