Digital Marketing Importance In Games Industry:

Digital Marketing is very important in the games industry as it is a good way of getting your game out there into the world by using different techniques such as advertisements, Social Media adverts, and lots of others ways to get your game known in the world.

Digital Marketing is also good because as a game idea goes out into the world by using these different techniques you can build up your own target audience for your game and also your own fanbase too.

And Finally another good reason the digital marketing is good is that rom your game idea you could start making a bit of revenue of the game advert that you put out and that could go on to making your game even bigger if your game idea brings in revenue from different company's that want to invest into your idea. (Edology 2023).

Can give an example of a previous game that was made by using digital marketing to make it a massive game.

The game was Call Of Duty Black Ops 2 it was already a big franchise but they made it more bigger and gained more people to there game by releasing a early trailer on all platforms of Social Media such as YouTube, Instagram, Twitter. (Edology 2023). Etc to gain more traction to the game and hype it up to gain a even bigger fanbase to the game.

3 digital marketing techniques in the gaming industry (no date) Edology. Available at: https://www.edology.com/blog/marketing/3-digital-campaigns-in-gaming/ (Accessed: February 9, 2023).